By Amy R. Greenwald, Jeffrey O. Kephart (auth.), Alexandros Moukas, Fredrik Ygge, Carles Sierra (eds.)
The web is spawning many new markets and digital trade is altering many industry conventions. not just are outdated advertisement practices being tailored to the hot stipulations of immediacy introduced forth by means of the worldwide networks, yet new services and products, in addition to new practices, are commencing to look. there's already plentiful facts that agent-based applied sciences may be an important for those - velopments. even if many theoretical, technological, sociological, and felony - pects might want to be addressed earlier than such possibilities develop into an important truth. as well as streamlining conventional transactions, brokers let new forms of transactions. for instance, the elusive one-to-one advertising turns into extra of a - ality whilst buyer brokers seize and percentage (or promote) buyer demographics. costs and different transaction dimensions want not to be fastened; promoting brokers can dynamically tailor service provider choices to every buyer. Economies of scale turn into possible in new markets while brokers negotiate on precise arbitration c- tracts. Dynamic company relationships will supply upward thrust to extra competitively agile agencies. it truly is those new possibilities mixed with giant aid in transaction bills that might revolutionize digital commerce.
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Extra resources for Agent Mediated Electronic Commerce II: Towards Next-Generation Agent-Based Electronic Commerce Systems
Our ultimate goal is to organize our findings in a “handbook” for designing open electronic marketplaces. References 1. Arrow, K. J. , Yale University Press, New Haven, CT, 1963. 2. “An Exception Handling Service for the Contract Net Protocol Family”, Master’s thesis, MIT Department of Electrical Engineering and Computer Science, May 1999. 3. M. and Treur, J. “Deliberate Normative Agents: Principles and Architecture”, Proceedings of The Sixth International Workshop on Agent Theories, Architectures, and Languages (ATAL-99), Orlando, FL, July 1999.
Fig. 5. A subset of the exception types taxonomy for a civil society of contract net agents. Civil Agent Societies Interaction Protocol 31 Exception Type Definition Roles Pre-postconditions Other constraints Links to possible exception types Social Norms KB Anticipation processes Avoidance processes Detection processes Resolution processes Exception Handling KB Fig. 6. Overview of the social norms and exception handling knowledge bases. Contracts Agents join societies in order to interact with other agents.
Through the development of a set of core social elements and processes (Figure 2), successful civil societies have managed to leverage the capabilities of their members, reducing the “barriers to survival” while increasing the total social welfare. We presented a framework that captures some of the fundamental elements and processes of Civil Agent Societies and helps agent marketplace developers design, prototype and evaluate “civil society” versions of open agent marketplaces. Our aim is to help marketplace developers systematically consider the issues that arise when a particular class of market mechanisms are used in an open environment, as well as experiment with various design tradeoffs between individual autonomy and social support, in order to build practical, efficient and robust open systems.